Introduction to Digital MarketingNon-Accredited • Non-Accredited
About the course
Digital Marketing in Business is using technology to reach, convert and retain a customer with a message, usually through targeted, measurable, and interactive marketing of products or services. During this course you will consider the nature of marketing plans, setting targets and KPIs, as well as developing collateral (stuff) to promote your business and interact where customers are online. This course looks at the basics of analytics and social media too.
There are no formal entry requirements for this course.